BIAM 500 All Weeks Discussions DeVry
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BIAM 500 All Weeks
Discussions DeVry
BIAM 500
WEEK 1 BUSINESS INTELLIGENCE
Read
“End-of-Chapter Application Case: Nationwide Insurance Used BI to Enhance
Customer Service” at the end of Chapter 1 in the textbook, and answer the
following questions.
1. Why
did Nationwide need an enterprise-wide data warehouse?
2. How
did integrated data drive the business value?
3. What
forms of analytics are employed at Nationwide?
4. With
integrated data available in an enterprise data warehouse, what other
applications could Nationwide potentially develop?
BIAM 500 WEEK 2 DATA
MODELING AND DECISION MAKING
Read the
end-of-chapter application case “HP Applies Management Science Modeling to
Optimize Its Supply Chain and Wins a Major Award” at the end of Chapter 10 in
the textbook, and answer the following questions.
1. Describe
the problem that a large company, such as HP, might face in offering many
product lines and options.
2. Why
is there a possible conflict between marketing and operations?
3. Summarize
your understanding of the models and the algorithms used in this case.
4. What
benefits did HP derive from implementation of these models?
BIAM 500 WEEK 3 TEXT MINING
AND SOCIAL MEDIA ANALYSIS
Read the end-of-chapter application case “BBVA Seamlessly
Monitors and Improves its Online Reputation” at the end of Chapter 7 in the
textbook, and answer the following questions.
1. How
did BBVA use text mining?
2. What
were BBVA’s challenges, and how did BBVA overcome them with text mining and
social media analysis?
3. In
what other areas do you think BBVA could use text mining?
BIAM 500
WEEK 4 STRATEGIES AND PERFORMANCE
Read the end-of-chapter application case “Smart Business Reporting
Helps Healthcare Providers Deliver Better Care” at the end of Chapter 4 in the
textbook, and answer the following questions.
- What
is Premier, and what does it do?
- What
were the main challenges for Premier to achieve its vision?
- What
was the solution provided by IBM and other partners?
- What
were the results and benefits from Premier’s adoption of the integrated
system described in the case?
https://bit.ly/2Jqg0rn
Read the
end-of-chapter application case “Discovery Health Turns Big Data into Better
Healthcare” at the end of Chapter 13 in the textbook, and answer the following
questions.
1. How
big is big data for Discovery Health?
2. What
big data sources did Discovery Health use for their analytic solutions?
3. What
were the main data/analytics challenges Discovery Health was facing?
4. What
were the main solutions they have produced?
5. What
were the initial results/benefits, and what additional benefits do you think
Discovery Health may realize from big data analytics in the future?
BIAM 500
WEEK 6 DATA MINING
Read the
end-of-chapter application case “Coors Improves Beer Flavors with Neural
Networks” at the end of Chapter 6 in our textbook, and respond to the following
questions.
1. Why
is beer flavor important to Coors’ profitability?
2. What
is the objective of the neural network used at Coors?
3. Why
were the results of Coors’ neural network initially poor, and what was done to
improve the results?
4. What
benefits might Coors derive if this project is successful?
5. What
modifications would you make to improve the results of beer flavor prediction?
BIAM 500
WEEK 7 EMERGING TRENDS IN ANALYTICS AND BUSINESS INTELLIGENCE
Post a one or two paragraph summary of the emerging trend in BI
and analytics that you chose to write about for your Course Project paper,
describing the most important or interesting things you have learned about it
so far. Why did you choose this topic to write about? What is the most
surprising thing you found during your research? How does your topic relate to
other topics chosen by your classmates?


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