BUS 485 Topic 5 Benchmark Strategic Alternatives Assessment GCU
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BUS 485 Topic 5 Benchmark Strategic Alternatives Assessment
GCU
The purpose of this assignment is to analyze a company’s
strengths and weaknesses in order to recommend feasible value-enhancing
alternatives.
Consider the publicly traded company your CLC group
analyzed in the Environmental and Industry Analysis assignment. In a paper of
1,000-1,200 words, discuss potential growth opportunities and strategies for
your selected company and compare the advantages and disadvantages of each
opportunity.
- Conduct a SWOT analysis for your selected company and discuss your
findings. What advantages does your company have over its competition?
What opportunities exist in the industry from which your company can
benefit? Who is your company’s competition, and what types of risks might
they pose? What weak areas could your company improve to compete with its
strongest competitors?
- Identify strategic alternatives that create value for the company.
Which ones are focused on internal growth and what do they offer to the
company? What are the drawbacks of these strategies? Which ones are
focused on external growth and what do they offer the company? What are
the drawbacks of these strategies?
- How would you use a decision matrix to identify the leading
alternative? Explain how you determined the values used to distinguish
between each option. What about the matrix, if anything, may be limiting
in its use value to an analyst or decision maker?
- What factors might inhibit the success of the optimal strategic
alternative identified? How can the issues you identified be addressed and
corrected?
- Growing an organization is not always about
increasing the size of the firm. If expansion is not the main focus, what
other elements lend themselves to growth of the firm? How might each be
achieved?
You will be required to incorporate instructor feedback
from this paper into the Assessing and Managing Risk assignment in Topic 7.
Prepare this assignment according to the guidelines found
in the APA Style Guide, located in the Student Success Center. An abstract is
not required.
This assignment uses a rubric. Please review the rubric
prior to beginning the assignment to become familiar with the expectations for
successful completion.
You are
required to submit this assignment to LopesWrite. Refer to the LopesWrite Technical Support articles for
assistance.
Benchmark
Information
This
benchmark assignment assesses the following programmatic competencies:
BS Business
Analytics; BS Business Management; BS Finance
1.2 Apply
techniques for creative problem solving and encouraging innovation within
organizations.
BS Business
for Secondary Education
6.1 Develop
an innovative and entrepreneurial solution for a specific business problem.


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